Consumer: Driving Market Share
Our designs for paintball accessories take aim at the competition.
When Kingman set its sites on a market segment of scenario paintball players, the company enlisted Karten Design to target an audience with military sensibilities. Our products have given Kingman a large presence in a growing segment of the paintball market and helped the company steal market share from its key competitor.
From its extra wide lens, which gives an unobstructed view of the field, to the ventilation strips that run through every available surface for maximum airflow, the Avant Goggle System improves the paintball experience by optimizing performance. Karten designed a quick disconnect clip, using a simple twist-and-lock retention system to create the easiest lens change in paintball.